E-E-A-T — experience, expertise, authoritativeness, and trustworthiness — is Google's language for why a source deserves to be believed. These posts cover credentials, numbered reviews, and featured-on listings — the Trust Signals slice the Fix Report scores. Authorship is not a scored check, and there is no separate E-E-A-T score.
Also see: Trust Signals
A free, 12-point AI search readiness checklist covering crawl access, structured data, and answer-ready content — check these before paying for anything.
What it actually takes for a small business to get cited by ChatGPT and AI Overviews — in plain language, no technical background required.
